E M P L O Y M E N T

Freelance Graphic Designer                                                   Aug 2013 - Present

Inka-Inka Designs; Frisco, TX                        

• Responsible for various freelance projects including creation of a quarterly HOA newsletter, design of various logos and brochures, as well as ads for well-known display company

• Responsible for the coordination and production of a variety of promotional materials

• Research clients’ specific industry and target audience

• Promote Inka-Inka Designs by attending networking meetings and organizations

• Responsible for providing all quotes, invoices, financial information and permits

• Assemble final layouts for printing and provide graphic design for websites 

 

Senior Graphic Designer/Advertising Coordinator          Sept 2010 - Aug 2013

Independent Financial Group; McKinney, TX

• Provide direct support to the Senior Vice President of Marketing in the development and implementation of corporate marketing and advertising strategies as well as community involvement

• Responsible for the communication of company information, procedures and events to all bank employees via monthly corporate newsletter, flyers and internal emails

• Create graphics and manage company website updates as well as social media graphics on a continuous basis

• Manage the overall advertising and branding strategy of the company and its 30 statewide locations 

• Responsible for the creation of ads, collateral materials, year-end reports and point-of-sale materials

• Work closely with Executives, Regional Presidents and Dept Managers in order to ensure that all advertising, marketing and communication needs are being met in a timely and effective manner while within set budget

• Negotiate advertising contracts with radio stations, magazine vendors and newspaper publications

• Responsible for the placement and purchase of all print media as well as initial hire of printing company, resulting in an annual savings of approximately $100,000 

• Responsible for the Advertising and Print Media budget, a major part of the departments $450,000 budget  

• Assist in the planning and execution of two annual bank wide events for all 300+ employees, Employee Appreciation Banquet and Product Launching ​